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News Releases

For Immediate Release

Children’ s Hospital of Pittsburgh Web Site Wins National Award

Children’ s Hospital of Pittsburgh’ s Web site has received a 2002 WebAward for outstanding achievement in Web site development from the Web Marketing Association.

A “Standard of Excellence” award has been given to Children’ s Public and Government Affairs Department, which oversees the Web site. The site,, was redesigned in December 2001 to improve its features and navigation. The redesign was a collaborative effort between the Public and Government Affairs Department and Scott Pipitone Design.

“We’re pleased the Web Marketing Association has chosen to recognize Children’ s Hospital of Pittsburgh’s Web site,” said DeAnn Aston Marshall, Children’ s vice president of Public and Government Affairs. “The site was designed with patients, families and staff in mind. We wanted it to be as informative as possible and easy to use.”

Children’ s recognition comes as part of the sixth annual WebAwards Competition, produced by the Boston-based Web Marketing Association. The association was created in 1997 to set a high standard for Internet marketing and corporate web development on the World Wide Web. The organization is made up of Internet marketing, advertising, public relations and design professionals from around the country.

Entries to the contest are judged on seven criteria: design, innovation, content, technology, ease of use, interactivity and navigation. There are multiple winners and categories include “best of the web,” “best of industry,” “outstanding web site” and “standard of excellence.” There were more than 1,300 Web sites from 19 countries entered in the 2002 competition.

Children’ s Web site has been in operation for more than five years. The site features extensive information on injury prevention, a Child Health Library with explanations of many illnesses and diseases, and interactive sections for children on home, school and outdoor safety.

Marc Lukasiak, 412-692-5016,
Melanie Finnigan, 412-647-3555,

Last Update
February 20, 2008
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Last Update
February 20, 2008